As part of knk’s continuing series of interviews with thought leaders serving the book publishing industry and its supporting communities, we recently interviewed Brian O’Leary, Executive Director of the Book Industry Study Group (https://bisg.org/). BISG’s mission is to create a more informed, empowered and efficient book industry, and to be the primary resource for solving problems that [...]
In an increasingly complex application landscape in which web services, off-the-shelf software and home-grown individual applications generate and consume huge volumes of data, the integration of corporate data is a must. Can an Enterprise Service Bus reduce the effort to accomplish this? And what exactly does an Enterprise Service Bus mean? Since information technology has been supporting companies’ business processes for quite some time, the integration of [...]
knk recently interviewed publishing consultant, Nancy Roberts as part of knk’s continuing series of interviews with thought leaders serving the book publishing industry and its supporting communities. Ms. Roberts is the Founder and CEO at Umbrella, a technology firm that employs data intelligence to help businesses materially accelerate the progress of workplace diversity and inclusion [...]
In my last article I explained some aspects of Audience Building and tried to give a short overview. Because this topic is important to us - and as we have noticed, also to you - here is part two, in which I want to introduce our product “knk365 Audience Building” and go into a little more detail. [...]
knk recently interviewed publishing consultant, Bill Rosenblatt as part of knk’s continuing series of interviews with thought leaders serving the book publishing industry and its supporting communities. Mr. Rosenblatt is a globally recognized authority on intellectual property and technology issues in the digital age. Bill’s breadth of experience on matters of intellectual property and technology extends well beyond the challenges facing book publishers. […]
knk interviewed publishing consultant, Kris Kliemann in knk’s continuing series of interviews with thought leaders from the book publishing industry and its supporting communities. Ms. Kliemann has a well-earned reputation as a specialist in rights and royalties and the integration of digital solutions into the rights business. […]
Very few other buzzwords are currently thrown around more than that of “audience building”! Conversion Rates, Privacy, Tracking and on and on. In the end of the day, it is all about which target group do I want to reach, how can I address this target group as individually as possible and win them over as permanent customers, with appropriate content or [...]
When David Hetherington, (CMO at knk Software LP) asked attendees at a recent BISG rights webinar, to estimate how much money they were leaving behind in untapped rights transactions, the audience consensus was between 10%-20% of annual rights revenues ! This is one reason why Rights, Royalties and Permissions management has become an increasingly important contributor to the success of today’s publishing enterprise. It has been driven [...]
How will future generations receive stories and information? As a media industry, what responsibility do we have to help shape the future today? What place will publishers and the media occupy in our society in the future? What would happen if… As a contribution to the necessary social discourse, we started “Dream Ursula” at Frankfurt [...]
“It’s all about the data”, says John Conley, an executive with a long and successful career in the book publishing business. These observations were shared by John in a recent interview that knk held with Mr. Conley, the first in a series of discussions on the topics of the day with the thought leaders in our industry. John has seen it all, starting with Donnelly (as they were then called), [...]
